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SCUBA DIVING SNORKELING SURF GEAR WATER SPORTS
EQUIPMENT |
In
1976 Cape Byron Imports began providing water sports
equipment to retailers on the north coast of new south wales,
Including Snorkeling
Gear, Scuba Diving
Gear, Surfboards, Bodyboards,
Camping Gear, Waterproof
Shoes, Wetsuits, Surf
Gear and much more.
Working from the back of the byron bay dive shop this initially
small business supplied an ever-increasing market of water
sports, surfing, scuba
diving, camping, adventure
& watersport enthusiasts.
From relatively humble beginnings cape byron imports &
wholesale pty ltd went from strength to strength and was incorporated
in february 1981. CBI was started in 1976 with a very clear
objective of becoming a world class distributor of
sports gear & sports equipment.
From our national distribution centre in Sydney we have established
a very large network of dealers and customers throughout Australia,
New Zealand, Fiji and Papua New Guinea. |
SURF
SHOP CUSTOMER BASE |
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A
key ingredients to our long term success has been the quality
and commitment of our staff and their willingness to make
every effort to delight our customers.
Our customer base includes the biggest, the best, both corporate
and independent customers across multiple channels of distribution;
inclusive sports stores, aquatic centres, camping stores,
adventure stores, snorkeling
& scuba diving shops,
fishing and tackle stores, government
bodies, the military forces and emergency services.
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WATER
SPORTS GEAR DISTRIBUTION GLOBAL BRANDS |
Through
this extensive distribution network matched to our track record
of building and managing big brands successfully we secured
tremendous support from our brand principles.
With a sense of pride and passion we believe our brand portfolio
resembles a stable of thoroughbreds'. We are fortunate to
be the exclusive distributors for a number of globally
significant and powerful water sports brands.
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Mad
Dog is a 'hard core' surf brand with over
20 years of heritage and credibility in the Australian
surfing industry, best known for its range of high performance
surfboards, wetsuits,
surf clothing and surf
accessories.
The brand has global potential and ambitions and we are certain
this journey of growth will be realised.
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| Speedo
wetsuits are ready for any recreational or competitive
water sport activity. From the world’s
largest selling swimwear manufacturer, Speedo wetsuits are innovative,
versatile and affordable. |
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| Pelican
is the global leader of indestructible protective cases
and lighting solutions. Their commitment to product development
and quality is evident by their unconditional lifetime guarantee
on all of their products. |
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| Our
own 'beach and swim' brand Mirage has found a strong place in
the hearts of homes of thousands of Australians, with its strong
value and product propositions, complementing nicely our other
snorkeling & scuba
diving brands. |
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| Solrx
is simply the best sunscreen in the world, enormously popular
in America, parts of Europe and of course Australia. Our association
with them is very fruitful and we expect it will remain so for
many more years. |
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| Our
comprehensive range of surfboards bodyboards & surf gear
is perfect for the beginner or pro surfer. |
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As our business looks to the future we are determined to remain
true to our core values; doing our utmost for our key business
partners, customers and end users. |
| Our
range of Womens Wetsuits, Mens Wetsuits & Kids wetsuits
& Rash Shirts are warm, flexible & high quality. We
believe our products are second to none in Quality, Innovation
and Value for Money! |
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